BUSINESS WRITING: ANNUAL REPORT & B2B CATALOG
The elusive magic trick of business writing can be found in a never-ending quest not to be boring. Targeted readers of annual reports, white papers, RFPs, investment proposals and other business communication instruments commonly want to get to the meat of the material with a minimum of laborious reading, yet they need the pertinent facts, figures, reports and hypotheses that will make or break their interest. This requires research, study and comprehension on the part of the writer, well before writing begins, with the intention of achieving persuasive authoritativeness in the delivered written document.
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“The real mission of the company is to individualize the experience of everyone who comes into contact with the organization. This has been done by embracing an operating philosophy that treats everyone with common courtesy, a sense of dignity, and respect for an individual’s worth. These principles are expressed through our daily contact with our customers, employees and purveyors. This philosophy is at the core of all that we do.”
Excerpt:“Our goal was and is to improve our visual presentation to the public while still maintaining our always consistent quality of product and outstanding customer service.
Paradise Bakery is currently seeking several locations for company owned stores in several states, and also welcomes franchise inquiries.”
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Excerpt:“HKS race inspired performance systems are designed for street and competition. With the most complete line of performance products, from 50-state legal bolt-on exhaust systems, CARB exempt intake and electronic boost controllers to precision engine and suspension components, you can maximize the performance of your vehicle with the Best — HKS!”
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